We understand the importance of bringing life to lay flat apparel photography and great on-figure model shots. Exum Photography has routinely partnered with clothing brands like, Johnnie-O,  Southern Tide, Free FlyFish Hippie, HeyboCashmere Counter, and Down East Gear to cultivate high level, in-studio product photography. But great apparel photography goes beyond the pictures. Our team not only partners with your team to create the images that sell your clothing, we also build a customized style guide that maintains consistency through all of your photography. Lifestyle shots illustrate the personality of a brand, while product photography identify the clothing being marketed and help define its value. We work out of a 4000 square foot studio in Burlington, North Carolina with 2 shooting bays equipped with abundant hanging racks and shelving to inventory your shirts, pants, coats, dresses and shoes. We use shared google sheets to create your shot list to insure we get exactly the shots you need named accurately. Our team of photographers partner with talented apparel stylists who understand the nuanced skill of styling for lay flat clothing and tabletop product photography. Exum Photography will ensure your brand looks outstanding throughout the year, in any season. Great product photography helps sell great clothing. Period.