We understand the importance of bringing life to lay flat apparel photography. Exum Photography has routinely partnered with clothing brands like Southern Tide, Johnnie-O, Peter Millar, Cashmere Counter and Fish Hippie to cultivate high level, in-studio product photography. But great apparel photography goes beyond the pictures. Our team not only partners with your team to create the images that sell your product, we also build a style guide that maintains consistency through all of your lines. Lifestyle shots illustrate the personality of a brand, while product photography identify the clothing being marketed and help define its value. Our team of photographers partner with talented apparel stylists who understand the nuanced skill of styling for lay flat and tabletop clothing photography. Exum Photography will ensure your brand looks outstanding throughout the year, in any season. Great product photography helps sell great clothing. Period.