Cancer Survivors and those who rally to support them are true superheroes. This year our commercial photography studio worked with local every day heroes to contribute marketing photography and filmmaking efforts to the Pink Ribbon Fund a non-profit breast cancer organization that provides 90-day non-medical cost-of-living expenses to breast cancer patients in active treatment for breast cancer, so they can focus on healing, raising their families, and returning to the workplace. After planting the seed for this year‘s theme of celebrating heroes with the organizers  

Every year the Charitable Foundation of Alamance Regional organizes our local Pink Ribbon Luncheon and selects breast cancer survivors to participate in efforts to raise money for the fund. Having recently shot a series of super hero portraits for one of our clients, Photographer and Filmmaker Steve Exum helped event organizers Patty Brothers and Katie Boon by planting the seed for a “Hero Themed” luncheon. We also shot the video stories of survivors Sandy Cobb, Cindy Dixon, Donna Harris, Sara Rich and Rene Lefler documenting their personal battles.  

To help raise money for the Pink Ribbon Fund, Exum Photography and  Bloomatini sponsored a photography project called the Pink Ribbon Super Heroes, which is series of superhero portraits of a group local luncheon entertainers called the “Tutus for Tatas.” Over the last five years, this group has have been an integral part of entertaining attendees at our local pink ribbon luncheon. In keeping with our theme, the team of entertainers put on Superhero costumes and choreographed a skit that brought attendees to tears of laughter. Their skit also involved another piece with all dancers dressed as every day heroes, like nurses, policemen, teachers, doctors, scientist, etc. We have the portraits of these everyday heroes, too.

We are selling framed portraits on a live auction site of each of these local celebrity heroes to raise money for the fund.  If you are a friend, family member or co-worker of one of our heroes consider helping the Pink Ribbon Fund cause and purchase a framed print of your favorite local hero. The prints can be purchased and shipped to you. Many thanks to the Tutus for Tata dancers Chris Huneycutt, Chip Schmid, Eddie Gant, Brian Flaherty, Rusty Huffines, Greg Lunsford, Mayor Ian Baltitus, Dan Danielly, Michael Garland, Mike Walsh, Robert Boon, Sean Gilliam, Willy Fisher and Mickie McGinn for collaborating with our studio to make this project a success. 

Help our studio raise funds by clicking on the following auction link to find your favorite superhero framed poster print … https://one.bidpal.net/prl/browse/all

To see all super heroes & every day heroes, visit our Portfolio. 

Pink Ribbon Super Heroes – Behind The Scenes

Great product photography of clothing helps sell great clothing brands.  Southern Tide based in Greenville, South Carolina, understands the value of putting together professionally styled lay flat clothing studio photography with inspirational location lifestyle photography of models wearing their brand. Commercial photography studio Exum Photography was responsible for the off-model photography for their 2018 spring catalog. The catalog features multiple spreads with a lifestyle shot of a model next to a studio product-only shot of their clothing professional arranged and lit by Exum Photography. The lifestyle shot helps define the brand while the studio product shot helps identify exactly what clothing is being marketing as well as more color options of the same style. Commercial photographer Steve Exum partners with talented apparel stylist who understand the nuanced skill of stying for lay flat and tabletop clothing photography.  While the models worked on a photo shoot in Bermuda we created our lay flat scenes with Bermuda inspired colors and props. Our two favorite shots were the polos on squares of turf and the beach scene with sand from North Carolina’s crystal coast. Our state has some of the most beautiful and fine white sand in the world and routinely I’ll bring a box of sand back from vacation. The palm branches came from our neighbor and friend Ami Piatt who has probably given us a 1/2 dozen palm branches over the last couple of months as finding these plants in the winter was impossible. With a little creative ingenuity, we brought Bermuda to our studio, which incidentally is located in Elon, North Carolina between Raleigh and Greensboro. To see samples of similar work please check out the Apparel Photography services page.